Accelerating start-ups with solutions for a 1.5°C future

LEAD is a business incubator of high international standard located in Linköping and Norrköping, Sweden. Its objective is to accelerate the development of start-ups by using a wide range of directed resources and services to help idea owners and entrepreneurs.

LEAD’s greatest opportunity to provide solutions that benefit society is through the start-ups and entrepreneurs it guides through its programmes.
In order to identify how LEAD can contribute, Choouo helped the incubator create and explore a four-step method (PICU), which aims to capture opportunities throughout the entire incubation process:
LEAD’s greatest opportunity to provide solutions that benefit society is through the start-ups and entrepreneurs it guides through its programmes.
In order to identify how LEAD can contribute, Choouo helped the incubator create and explore a four-step method (PICU), which aims to capture opportunities throughout the entire incubation process:
Identify and accelerating potential (P)
Refine, develop and accelerate ideas (I)
Encourage and accelerate clustering (C)
Support and accelerate uptake (U)
PICU was applied to LEAD’s overall process and integrated into a selection of tools for evaluation and business development.